California Hispanic Chamber of Commerce

Julian Canete, CEO and President of the CAHCC, stated, “Latina business is growing rapidly in the State of California and the California Hispanic Chambers of Commerce is dedicated to creating and structuring programs to accommodate and advance this development.” Latina-owned businesses are the fastest growing segment of small businesses in the U.S., generating over $44.4 billion in sales nationwide. 

The CAHCC in association with The Women’s Institute of Negotiation (WIN) will provide Latina entrepreneurs the tools, strategies and techniques to grow their bottom line by developing versatile negotiation styles that will allow them to nurture business relationships while maximizing value.   

Dr. Yasmin Davidds, founder and president of the Women’s Institute of Negotiation, states, “The institute is dedicated to teaching women effective female based negotiation strategies.  A multitude of research shows that the negotiation strategies that are effective for men are ineffective and professional detrimental for women.  Therefore, it is important for Latinas to learn what not to do in negotiations as it is to learn what to do”.  As a Latina Entrepreneur herself, Davidds understands the complexities of being an entrepreneur and commends the California Hispanic Chambers of Commerce for their commitment to the development of Latina business owners.  “We are thrilled to be partnering with CAHCC”  Davidds stated, “And look forward to working with them on a local and state-wide level.”

CAHCC

The California Hispanic Chambers of Commerce’s primary goal is to represent the interests of over 720,000 Hispanic-owned businesses in the State of California.  With a network of over 65 Hispanic chambers and business associations, the CAHCC is the premier and largest regional Hispanic business organization in the nation. For more information, please visit www.cahcc.com

Women’s Institute of Negotiation 
The Women’s  Institute of Negotiation (WIN) is the only professional development company in the US specializing in public and private negotiation training exclusively for women.  The curriculum-developed by negotiation expert Dr. Yasmin Davidds- consists of 70% experiential hands-on training in real-world negotiations.  The institute’s mission is to empower women to ask for what they want and provide them with the tools, strategies and techniques to do so effectively.

National Latina Business Women Association - Los Angeles

The Women’s Institute of Negotiation and The National Latina Business Women Association, Los Angeles Chapter Join Strategic Forces to Develop Latina Entrepreneurs in the Skills and Strategies of Effective Negotiating

Los Angeles, Calif., July 05, 2011 —The Women’s Institute of Negotiation and The National Latina Business Women Association, Los Angeles Chapter (NLBWA-LA) have joined forces in a strategic partnership to help promote and develop Latina entrepreneurs in the skills and strategies of effective negotiating. “We are very excited about this new partnership which will increase the wealth of resources for our members. This is a great complement to our existing programs that are all focused on achieving our mission of supporting Latina professionals in helping them achieve all their career and professional goals,” stated Ana Perez, President of NLBWA-LA. The NLBWA-LA in association with The Women's Institute of will provide Latina entrepreneurs the tools, strategies and techniques to grow their bottom line by developing versatile negotiating styles that will allow them to nurture business relationships while maximizing value. 

On July 22, 2011, The Women’s Institute of negotiation will launch its 3-day Essential Negotiations Training for Women titled “How to Negotiate In A Man’s World Without Compromising Your Values” at the University of Southern California with subsequent sessions at UCLA in August and UC Irvine in September. Through the use of videotaped simulations, role-playing exercises, debriefings, individualized coaching and case study discussions, women will learn the systematic process of creating value in collaborative negotiations as well as the strategies needed to counteract the tactics used in competitive negotiations.

Dr. Yasmin Davidds, founder and president of the The Women’s Institute of Negotiation, states, “The program concentrates on transforming negotiation behavior for women.  It is designed to help women change their limiting beliefs about negotiating, develop their understanding of the negotiation process and provide them with the skills, strategies and techniques to negotiate with confidence.”  As a Latina Entrepreneur herself, Yasmin Davidds understands the complexities involved in being an entrepreneur, “We are very excited of our partnership with the National Latina Business Women Association-Los Angeles Chapter,” Yasmin expresses, “and admire their dedication to the business development of Latina entrepreneurs.  Latina-owned businesses are the fastest growing segment of small businesses in the US, generating over 44.4 billion in sales nationwide.  Latina entrepreneurs are a powerful social and economic force.  Yet, in order for Latina Entrepreneurs to rise to the next level, they must understand the etiquette and systematic process to negotiations that is well known to experienced negotiators; many of whom they will be doing business with in the future and can determine the success or failure of a business deal.” Yasmin contends learning to negotiate effectively is not a skill one can learn from a book, it needs to be practiced continuously. 

National Latina Business Women Association-Los Angeles Chapter
The Premier Latina Business Organization! Created and launched in July of 2003 to meet the needs of the growing ranks of Latina Entrepreneurs, Executives and Professionals from the Greater Los Angeles area. The organization’s mission is to encourage Latinas to develop their business and professional skills and to meet their career goals through education, business referrals and networking.